Artful Impact: Just make it fun

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This is awesome:

[Piano staircase from The Fun Theory]

The Fun Theory is an initiative created by Volkswagon.  The idea is simple and cool: to find ways to influence socially beneficial behavior by making the activities fun.  The piano staircase is just one of many you can find on the website.

They also had a contest for ideas with a cash prize.  I’m less impressed with the entries, but I am a big fan of the idea behind the site.  I hope it continues beyond this contest and is more than just a marketing ploy for VW.

Now how do I get myself one of those piano stairs?

Posted on January 25th 2010 in Artful Impact

One Response to “Artful Impact: Just make it fun”

  1. Justin Lugar Says:

    This should be everywhere in the US, not simply for fun, but for everyone’s health!

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